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Huawei’s Mate series has a reputation in the
smartphone industry for being amongst the ones that constantly
step up what smartphones can and are supposed to do. The newly
launched
HUAWEI Mate 40 Pro continues down this path bringing to the
table innovative features and striking design elements that
elevate the user experience. With a strong focus on 5G
performance, trend-setting design ethos and smartphone
videography, the HUAWEI Mate 40 Pro encompasses the spirit of
Huawei innovative streak and commitment to provide users with
everything they would want and more. All of this is powered by
its large scale investments in R&D, 15.3% of total revenue in
2019 alone to be exact.
Huawei is a force in the field of 5G, heavily investing in
developing the technology. Further attributing to this is the
fact that Huawei currently holds more than 20% of all 5G
standard-essential patents and more than 21,000 contributions,
the highest in the industry. The newly launched
HUAWEI Mate 40 Pro is an example of this, evident by the
Kirin 9000 5G SoC that it houses. The world’s first 5nm 5G
chipset, the Kirin 9000 is an embodiment of Huawei’s 5G prowess,
boasting to be one of the most sophisticated chipsets available
for powerful and efficient performance along with enhanced
graphics and smart AI capabilities.
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Another area of Huawei’s expertise has always been in smartphone design,
with each iteration simply looking better. The HUAWEI Mate 40 Pro
continues with this trend thanks to its iconic Space Ring design with
its unique colorways of Mystic Silver and Black. This is then
complemented upfront with the ultra-curved HUAWEI Horizon Display, which
curves at 88 degrees allowing for a completely borderless and futuristic
viewing experience. By curving the display to this extent, Huawei also
gives users the option to use the volume rockers either with the
physical buttons or virtual ones that can be customized.
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The HUAWEI Mate series has seen every iteration be favorites among users
when it comes to videography or photography and this aspect continues
with the HUAWEI Mate 40 Pro: its Ultra Vision Cine Camera Setup it paves
the way when it comes to videography for some truly innovative features,
such as real time HDR videos, Steady shots, Tracking shots, Story Mode
and more, each designed to give a videographer all the tools they would
need to shoot. On the other hand, the front cameras is perfect for the
digital content creators and vloggers in today’s social media era,
giving them options of 4K video recording with XD Fusion HDR along with
a dual 100-degree field of view.
The HUAWEI Mate 40 Pro also makes a quantum leap in terms of charging
speeds, with 66W wired HUAWEI SuperCharge and 50W Wireless HUAWEI
SuperCharge. It also comes with a 4400mAh battery which promises
top-notch power efficiency and long-lasting 5G performance.
The new flagship plays role in the brand’s Seamless AI Life strategy
under the 1+8+n concept to act as the entry point to the ecosystem. This
concept revolves around collaborative innovations and aims to deliver
more connected hardware and software experiences.This enables features
like Multi-Screen Collaboration where users can operate multiple devices
at once, for a more connected experience with PCs and smartphones. Users
can also run up to three different apps at the same time with floating
windows thanks to the Multi-Window feature to further enhance the
productivity experience.
The HUAWEI Mate 40 Pro is equipped with the Huawei Mobile Services (HMS)
for a smarter, richer, more convenient and secure smartphone experience.
It is also preinstalled with HUAWEI AppGallery and the Petal Search
widget that acts as a gateway to over a million apps. Additionally,
smart interaction features revolutionizing how users interact with their
smartphone by swiping their hand in the air or hovering their hand over
the phone to control it.
Evolution along a smartphone lineup boils down to a never-ending
commitment for innovation and to deliver the very best to consumers, be
it in terms of performance, design or even videography. Huawei heavily
builds on this across its product lineup and the HUAWEI Mate 40 Pro, is
no exception to this ideal.
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