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Samsung Electronics Co., Ltd. introduced Galaxy S21
and Galaxy S21+, the latest flagship devices that empower you to express
yourself. Made for the way we live now, Galaxy S21 is loaded with
state-of-the-art innovations so you can make the most of every moment.
The new flagship series debuts a head-turning, iconic design, an epic
pro-grade camera for users of any skill level and the most advanced
processor ever in a Galaxy device. And each device offers the
connectivity, power and performance that only Samsung can deliver.
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“We are living in a mobile-first world, and with so many of us working
remotely and spending more time at home, we wanted to deliver a
smartphone experience that meets the rigorous multimedia demands of our
continuously changing routines,” said TM Roh, President and Head of
Mobile Communications Business, Samsung Electronics. “We also recognize
the importance of choice, especially now, and that’s why the Galaxy S21
series gives you the freedom to choose the best device for your style
and needs.”
For over a decade, the Galaxy S series has delivered groundbreaking,
flagship mobile experiences for people who rely on their smartphone for
expression, connection and entertainment. The new Galaxy S21 series
builds on this legacy to offer the premium flagship experience and make
every day epic. Galaxy S21 will be available in a variety of models, so
you can find the perfect complement for your personal style and needs.
For users who demand a flagship mobile experience, with pro-grade camera
innovations and top-of-the-line performance, at various price points,
Galaxy S21 and Galaxy S21+ deliver in every category — and then some.
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Bold New Style
With a bold new style, Galaxy S21 is built for expression. Galaxy S21
was designed for those who want a lightdesign and compact 6.2-inch
display . Galaxy S21+ sports an expanded 6.7-inch display and a larger
battery, perfect for marathon gamers and binge-watchers .
The Galaxy S21series introduces an all-new, iconic Contour Cut Camera
housing that seamlessly blends into the device’s metal frame for a
sleek, yet striking, aesthetic. S21 and S21+ will be available in a
range of eye-catching colors, including a new signature color: Phantom
Violet. And each device is coated with a luxurious haze finish on the
back for a sophisticated look and feel.
Galaxy S21 touts an intelligent, edge-to-edge Dynamic AMOLED 2X
Infinity-O display with adaptive 120Hz refresh rate for smoother
scrolling and viewing . It automatically adjusts the frame rate based on
the content whether you’re swiping through your social feeds or watching
shows. The display is also easy on the eyes. To help reduce eye fatigue,
the new Eye Comfort Shield automatically adjuststhe blue light based on
the time of day, content you’re viewing, and your bedtime.
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Make Everyday Moments Epic
Galaxy S21 continues Samsung’s legendary camera heritage with pro-grade
enhancements and video innovations that enable users of every skill
level to get the best shot. Whether you’re recording your puppy’s first
encounter with a mirror, chronicling series game night antics or
documenting spectacular views on a week-long road trip, Galaxy S21 and
Galaxy S21+ have you covered. Just point, shoot and let Galaxy S21 do
the heavy lifting — so you can capture the moment before it’s gone.
Improved 8K Snap lets you grab crystal clear images from your 8K video
footage, so you can capture all the live action and get standout still
shots every time you hit record.Even in fast-moving or bumpy conditions,
your footage will be buttery-smooth with Super Steady video at an
improved 60fps . New Director’s View lets you see, switch, and select
the best shot to tell your best story. Capture video with the front and
rear cameras at once for real-time reactions with Vlogger View, and
preview or change the angle, zoom or go wide without losing any action
with Live Thumbnails. Paired with Samsung’s new Galaxy Buds Pro , you
can capture both ambient sounds and your voice at the same time using
multiple mic recording . That means you can set up Galaxy S21in Pro
Video Mode on a tripod and use Buds Pro as your voice mic, so you can
step away and record speech, movement and background sound in crisp
quality. With the power of AI, the popular Single Take feature allows
you to capture a variety of still and video formats with one tap. It has
been enhanced with new pro-style video settings like Highlight Video and
Dynamic Slow-Mo, which lets you focus on the most compelling action in
stunning stills and highlight reels.
Galaxy S21 and Galaxy S21+’s AI-powered triple-lens pro-grade camera is
designed for those times when you want to be more intentional and have
more creative control. The camera system intuitively assesses and
adjusts to your scene to ensure you can perfectly capture any
environment. In Portrait Mode, the AI-powered camera leverages an
improved 3D analysis that more accurately separates the subject from the
background. It also brings in options for virtual studio lighting and AI
background effects to make sure the subject pops from the frame. It also
works for selfies too. For elusive faraway shots, whether you’re on a
hike or sitting in the back row, improved Space Zoomhelps you get clear
and steady shots. The new Zoom Lock minimizes shaky hands and captures
clearer images at 30x zoom on Galaxy S21 and Galaxy S21+, by leveraging
AI to keep your focal point in the center of the frame.Plus, enhanced
processing power means bright pictures, even in the dark, so you can do
proper justice to gorgeous sunsets and skylines.
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Connectivity and Performance That Delivers
Samsung is committed to helping you stay connected, and keeping your
data secure, in more convenient and personalized ways. Galaxy S21
delivers next-generation performance and seamlessly connects you to the
Galaxy Ecosystemto give you more flexibility, no matter your routine,
soyou can do more with confidence.
Galaxy users love and expect powerful experience. The Galaxy S21
features the latest and most advanced smartphone chipset yet in a Galaxy
for greater speed, energy efficiency , and advanced computing
capabilitiesto support 5G connectivity and on-device AI .Galaxy S21
packs all the power you need to process photos, record 8K videos, enjoy
a cloud gaming marathon and make the perfect video clips.
We rely on our smartphones more than ever, which is why protecting
sensitive information is more important than ever. Galaxy S21 is secured
by Samsung Knox Vault, Samsung's own proprietary chipset level (SoC)
security platform. By adding tamper-resistant secure memory to our
secure processor, Samsung Knox Vault enables S21 to add a new layer of
protection.
Galaxy S21 also introduces a new tool to protect and monitor your
privacy. You can safely remove location metadata from photos before
sharing. With Galaxy S21’s all-new Private Share function , you can also
control who gets access to the content you send, and how long it’s
available – so you can share content worry-free.
Galaxy S21 is designed to be used with other Galaxy devices and with
SmartThings Find, it can help you quickly and easily locate your
compatible Galaxy devices even when they’re offline.Whether you left
your device in another room, under the seat of your car or in a
completely different city, SmartThings Find will send you in the right
direction. You can now locate non-connected devices, with Samsung’s new
Galaxy SmartTag Bluetooth locator. Simply attach a SmartTag to your
keys, a bag or even your pet’s collar and you can use SmartThings Find
to findthe item or your pet.
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Local Availability
Starting on January 29, 2021, Galaxy S21 and Galaxy S21+ will be widely
available in carrier and Unlocked by Samsung versions through
Samsung.com, carriers and retailers online. Both devices will be
available in the following colors featuring deluxe haze finishes:
● Galaxy S21: Phantom Violet, Phantom Gray, Phantom Pink and Phantom
White in 128GB and 256GB models with 8GB RAM (256GB available in Phantom
Gray only)
● Galaxy S21+: Phantom Violet, Phantom Silver and Phantom Black
Pre-orders for the Galaxy S21 and Galaxy S21+ begin January
Between January 14 and January 28, 2021, consumers who pre-order With
the Galaxy SmartTag Bluetooth locator, consumers can keep track of
everything that matters. They can attach it to their keys, bag, pet or
anything they want to keep tabs on. The promotion will last for a
limited time and only while supplies last. Terms and conditions apply
Pricing for the Galaxy S21 starts at RRP169,999and Galaxy S21+ starts at
RRP 194,999.
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