At MWC Shanghai 2021, realme, the world's
fastest-growing smartphone brand, pre-showed its new flagship
realme GT and announces its "Dual-platform Dual-flagship"
strategy to comprehensively lay out its mid-to-high-end product
line, bringing more powerful leap-forward technology and
trendsetting design to young people. At the same time, realme
continues its rapid growth in 2020, achieving a milestone of 70
million smartphone users worldwide in just the first two months
of 2021.
Dual flagships, leap to high-end market
According to Counterpoint, realme's global smartphone shipments
in 2020 accumulated more than 42.4 million units with a 65%
growth rate, which made realme
become the only smartphone brand in the world to grow by more
than 50%. And in the new year, realme will take the
mid-to-high-end products as a critical target for brand
development. Adhering to the brand spirit of "Dare to Leap",
realme will bring a more comprehensive mid-to-high-end
smartphone product line and inject new inspiration into the
industry.
To this end, realme officially announces the "Dual-platform
Dual-flagship" strategy. In the mid-to-high-end segment, realme
will adopt both Qualcomm Snapdragon 8 series and MediaTek
Dimensity series flagship 5G platform and release two flagship
series focusing on performance and image respectively, bringing
more premium products to young users. The strategy of
"Dual-platform Dual-flagship" will also start a new journey for
realme.
Performance flagship, born for speed
GT series will become the flagship series with top performance
in the realme smartphone portfolio in the "Dual-platform
Dual-flagship" strategy. As the new performance flagship with
Snapdragon 888, GT brings users the power of the leap-forward
high performance and a sustained surging experience and
spiritual resonance.
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At the same time, to better unleash that the
performance of Snapdragon 888
realme GT is innovatively equipped with the Stainless-Steel VC Cooling
System. The new cooling system further improves the phone's heat
dissipation performance by applying stainless steel in the cooling
system and optimizing the heat dissipation structure.
At the same time, the realme GT is also unique and extraordinary in
design. The first Dual-tone Vegan Leather Design uses two different
kinds of material in two different colors to achieve a sense of speed
that matches the high performance. To achieve this visual effect, realme
also pioneered a one-piece molding process for the back cover and inner
frame, making the Vegan Leather fit more tightly with the black glossy
"race track". At the same time, Vegan Leather upgrades to the 2nd
generation with a more delicate texture, softer touch feeling, and
better color effect.
As the beginning flagship of realme, realme GT will be officially
released on March 4, bringing new excitement to realme's smartphone
product line and the
mid-to-high-end market and bringing the spirit of breakthrough to global
consumers. Stay tuned!
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