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We, as a nation, have
suffered a lot at the hands of online scammers, so much so that online
shopping, no matter how legit, is always seen through suspicious eyes.
Recently, Pakistan has made a lot of headway in this department – thanks
in part to the online stores that offer cash on delivery which help
people feel a little more secure when ordering online. According to a
recent survey, 100% of the online shoppers expressed satisfaction at
their transactions – goes to show the amount of security online shopping
now presents.
E-Commerce is now blooming into one of the fastest growing sectors in
the Pakistani IT industry with 65% of our population now e-ready and 2%
of the population is already shopping online with stores like Olx,
Homeshopping and Azmalo in the thick of things.
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Not only are they fast becoming the premier online marketplaces in
Pakistan, they are doing that with all the panache you would expect from
an online store of their stature.
Azmalo.pk , the newest of the lot, is acting like a locally prepped up version of Amazon and a
hybrid between, let’s say Olx and Home Shopping because not only does it
allow you to auction your products, but it also has a wide variety of
ready-to-buy products on very low prices.
Online shopping is aspiring to be the trend setter in an e-commerce
industry that is starting to find its feet; a leader that not only
offers genuine products but ensures the security of all internet
transactions and ease of use. This is what our public needs at this very
hour – security and durability.
It is only a matter of time before online stores gain the respect and
the priority of the mass public when it comes to e-buying. And it has to
be said that e-commerce is the next genuine step towards the evolution
of our IT industry.
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