|
There is
no doubt about the fact that Black Friday Sale is a worldwide
phenomenon. Following the same trend in Pakistan, Yayvo.com shocked the
country by following the strategy of ‘Shock & Awe’ launching an early
Black Friday Sales on 18th November 2016.
In order to capitalize on this shock, a special “Black Friday Song” was
made, sung by Ali Gul Pir. The catchy tune of the song hooked the
audience completely hitting the right nodes.
|
|
 |
|
Head of Yayvo Mr. Adam Dawood expressed his delight on this early launch
by saying, 'The world usually celebrates Black Friday a day after
Thanksgiving, since we don't celebrate Thanksgiving here, there's no
reason why Black Friday can't be the second Friday of November, instead
of the last.'
Yayvo Black Friday sales features amazing discounts on Men's and Women's
fashion products. The sale comprise of best brands like Stone Age, Al-Karam,
Sapphire, and Origins.
Apart from that, there are numerous discounts on almost every item that
hooked the online buyers completely. Hoodies for instance, starting from
Rs. 399 PKR is one of the best deals offered.
‘Shock & Awe’ effect was delivered rightfully by Yayvo Black Friday Sale
featuring some jaw dropping sales on CD 70 Motorcycles, and 1 gram Gold
Coin! This was truly overwhelming.
Yayvo Black Friday Sale was not solely about the discounts, it’s the
timely delivery that matters. Over 1,500 phones were delivered in just
120 minutes. Fast delivery was promised and 60% of the orders were
delivered even before the end of Black Friday sales. This created lot of
positive word of mouth in the market.
|
|
 |
|
This shopping spree continued for 10 days across the country catering
60,000 orders. Tremendous response!
Some of the salient features of this most hyped Yayvo Black Friday Sales
are:
• 60,000 plus Orders
• Approx. order volume of PKR 200Mn
• Over 0.5 Million visitors and over 6 Million pages on the website
• Discounts worth over 50Mn was given out
• Bikes sold out within 15 minutes
• 200 PS4s sold out within 30 minutes
• Best prices for PS4, iPhone 7, CD 70, and Home Appliances.
HamariWeb partnered with Yayvo.com for this event. On this auspicious
occasion, Mr. Abrar Ahmed Co-founder HamariWeb shared his views,
“We Congratulate Yayvo.com & their management on their success on Black
Friday event. Our partnership with Yayvo.com was aimed to play vital
role in the growth of e-commerce industry. We are satisfied that we
played our role and we hope that such practices will strengthen our
corporate relationships and helps in the growth of online shopping
industry; earning customer satisfaction.”
Black Friday Sale is a landmark event not just for Yayvo.com but for the
overall industry setting high benchmark for content and blue ocean
launches.
|