Broadband in pakistan
(M Haseeb Vohra, karachi)
The spread of internet
technology around the world has changed people lives and behaviors. It is
becoming essential part of our education, industry, business and many other
aspects. The demand for better internet services is increasing exponentially.
This gives birth to high bandwidth and larger data rate internet services with
economical and reliable delivery to the customer.
DSL and Broadband services is a result of such demands. PTCL being the largest
and elder transmission services provider in Pakistan took the intuitive to be
the first one to introduce the internet service in the country. Since then the
growth of customer increased rapidly. However, it also encouraged many other
competitors to come into play. Consequently, there is race between these ISPs to
acquire good quality and rapid growth and win the customer satisfaction.
Currently there is a rise in close competition in Internet service providers.
PTCL is using its existing PSTN infrastructure for broadband services. "Wateen
Telecom" uses fiber optics to provide larger bandwidths. "Nayatel" and "Micronet
Broadband" have started to introduce fiber linkages to customer end for greater
bandwidths. "WiTribe" is introducing its broadband services using WiMAX
technology and spread it wirelessly.
Broadband Packages in Pakistan
This creates a more close competition for PTCL. As a result, PTCL introduces EVO
a wireless broadband service that uses 3G technology and provides greater data
rates and bandwidths wirelessly. Now there is a close competition between values
added services and service charges, which definitely will be beneficial to
customer. PTCL has an edge over all of the existing competitors that its PSTN
infrastructure exists throughout the country, even in the remote and unattended
areas. So providing DSL services to those areas is much easy for PTCL as
compared to other service providers.
In short, it is crystal clear fact that DSL broadband service is highly demanded
and rapidly growing technology that has extremely high market trends.